An easy way to rehab your content! ????????
How many times have you put your heart and soul into a piece of content only to hear crickets? Do you feel like you’re on a never-ending treadmill of pumping out content only to have more to do tomorrow? Do you not know what to write or how to get it all done?
OMG, you need some content therapy. ????
The online content game can be an overwhelming time-suck that leads to nowhere. You write emails, Instagram posts, and blog posts, film videos and Stories, and barely have time to actually work on your business. Even worse, half the time, you get crickets back after all your hard work (um, Instagram lately, anyone?).
SOMEBODY HELP ME, PLEASE!
What if instead you knew what you posted was actually speaking to the right people? Generating you business? Not taking time away from your family and business? Was actually effective?
IT WOULD BE THE BOMB.COM, am I right?!?!?
I can help. Pinkie swear.
First, I don’t think you need to be everywhere, talking to everyone. I believe with all my heart that the right people are out there if you know how to talk to them (and only them!). And, I’d bet you have a ton of amazing content already made that just needs to be tweaked and repurposed so it’s working for you and your business (none of this reinventing the wheel every day, thanks).
You just need someone to walk you through the steps and get you on track.
Which is what Content Therapy is all about!
Have you ever been to therapy? There are many things to love, but the best, as far as I’m concerned is that you work on a problem during your session and then go out into the real world and implement what you learned. Then you come back and tweak it some more and keep going until eventually you are in a completely different space.
What if we could do that with your content?
Here’s the thing. I’ve been helping people with their content for a very long time. And, in the old days, I’d analyze a business and then put together a STELLAR content plan that would create engagement, excitement and traffic once implemented. The only problem? NO ONE IMPLEMENTED IT.
Seriously, no one. Everyone meant to get around to it, but inevitably it was lost in a sea of good intentions.
Instead, I realized you need hands-on, in real time training. No long to do lists, no spreadsheets of tasks you’ll never do, but will make you feel guilty for years to come, no hopin’ and wishin’.
What we do instead is a weekly check in, where we lay out your exact plan for your week and then you go and get it done. Then we come back and take a look at what worked, where we can improve, and head back out and try it again. Over the course of a month, you will see real improvements because you will actually be doing the work and implementing changes. WHOA. WHAT A CONCEPT.
Some of the things we will look at are:
- What is working well with your content and areas you can quickly and easily improve
- Places to repurpose existing content
- How to create content that works across multiple channels
- Who you are talking to and where they are hanging out
- What your audience actually wants from you and the best way to give it to them
- How to create a content eco-system that links, supports, and drives traffic to other content
- How to create systems so your content well never runs dry again
- Places to convert lookers into engaged followers and then into paying customers
- Where you should worry about numbers and where you should let go
So, much fun, right? (I mean, I think it is, which is why you’re hiring me to help.????)
The best part is our sessions are all about YOUR content. It’s a deep dive into what’s working, where you can improve, and how you can make the whole thing a lot easier and more profitable.
Now, how does it work?
- Content Therapy is offered on a monthly basis, with 3 sessions per month for $297 / month.
- Our first session will be one hour and will take a long look at what you’re currently doing, who you’re talking to, and immediate next steps.
- Each session thereafter will be 30 minutes and will help you build a sustainable content plan that creates engagement and sales.
- Therapy only works if you do (I mean I know you know that, but just have to say it). You’ll be responsible for implementing changes, but you’re already doing the work, so WHY NOT?
What if I don’t have content yet?
THAT’S PERFECT! Let’s get you all set up before you spend an ounce more time or energy creating content. We’ll do the hard work up front so you know who you are talking to, what you’re talking about, and the best places to talk to your audience.
Who will this work best for?
If you have a business that creates content as a part of your marketing and social strategy, Content Therapy is for you. It will work best if you are consistent and have the resources (mainly, bandwidth) to commit to creating, useful content.
It’s not for you if you aren’t willing to put in the work, aren’t willing to change what you’re doing, and can’t make time right now to change up your content game.
Do I have to do more than a month?
Totally up to you! One month will be enough to course-correct, but some folks feel a consistent, outside set of eyes on their content keep them on course and focussed.
Why should I listen to you?
I’ve been creating content since it was exciting to get email (“You’ve got mail!” YIPPEE!), and have tried everything. I’ve failed all over the place, had some stellar successes, and am happy to share every last piece of it.
I’ve also worked with brands, from one person shows to large teams, to refine their content and create successful systems and campaigns.
Plus, it’s what I’m good at, pinkie swear. I can look at what you have going on and see where it can be improved and tweaked very quickly. Some people have the gift of sight, I have the gift of content. Not sure it’s an even trade, but I’ll take it.
Can I test it out?
YES! Sign up here for a FREE 20 minute session where we’ll take a look at your current content on one channel (email, Facebook, Instagram, blog, etc) and tweak it for real, immediate results!